The Online College Labor Market: Where the Jobs Are finds that more than 80 percent of job openings for workers with a bachelor’s degree or higher are posted online. This report analyzes the demand for college talent in the job market by examining online job advertisements for college degree-holders by education, occupations, and industries.

Key Findings


More than 80 percent of job openings for workers with a bachelor’s degree or higher are advertised online, compared to 50 percent of job openings for workers with less education.


Sixty-one percent of online job openings for college grads are in white-collar professional occupations (33%) and STEM (28%) occupations, which together account for 1.1 milion job openings advertised online.

The most in-demand white-collar professional jobs are: accountants and auditors (49,000 ads) and medical/health services managers (47,00) ads.


The most in-demand STEM jobs advertised online are: applications software developers (125,000 ads) and computer systems analysts (48,000 ads).

The Online College Labor Market finds that:

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Full Report

The Online College Labor Market: Where the Jobs Are  More than 80 percent of job openings for workers with a bachelor’s degree or higher are posted online. This report analyzes the demand for college talent in the job market by examining online job advertisements for college degree-holders by education, occupations, and industries.

Employers have been increasingly utilizing online job boards and employer websites to fill job openings. This report analyzes the online demand for college talent in the job market to find the most in-demand jobs in various occupational fields.

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